Publishing Design - Task1
Week 1 - Week 7
Ye Xinyan / 0355096
Publishing Design / Bachelor of Design (Hons) in Creative
Media
Exercise
Instruction
Fig.0.0
Instruction
LECTURES
-The process of creating and disseminating textual, graphic, or multimedia
content to a readership is known as publishing.
-Content in a variety of formats, including books, magazines, newspapers,
journals, websites, e-books, and digital platforms, must be gathered,
edited, designed, produced, and marketed.
In order to reach particular target audiences, publishers manage the
production, packaging, and distribution of information.
-Both conventional print techniques and contemporary digital technology can
be used in publishing, which reflects how society's communication and
media consumption patterns are changing.
-An outline of conventional publishing practices, such as early printing
technologies and hand-copying manuscripts. Important turning points include
the Renaissance's dissemination of ideas, the Industrial Revolution's
development of publishing, and Johannes Gutenberg's invention of the printing
press in the 15th century.
Book Design
-Books existed before printing. The earliest writing instruments were where it
all began. The first of them were scribes.
-Book publishing entered a new era with the printing of the 15th century. Art replaced woodcuts, lithography replaced artists, and typing replaced calligraphy. The offset printing process quickly became a publication standard.
-Globally, more than 4 million books are published annually.
Working with Pinters
- trim size of pages
- size of margins
- size of copy area
- size and style of type and amount of leading
- amount of paragraph indentation
- handling of long quotes (set in different type or size? narrower width? centered or flush left or flush right?)
- handling of footnotes
- size and placement of page numbers (folios)
- handling of chapter titles, subheads, running heads, and initial letters
- amount of drop between chapter titles and beginnings of chapters
- handling of front matter, including title page and table of contents
- handling of back matter, including bibliography and index
Typography Redux
-The significance of intelligibility in book design and an examination of typography.
Characters in a Typeface
-Small Caps, Numerals, Fractions, Ligatures, Punctuations, Mathematical Signs, Symbols, Non-Aligning Figures.
Legibility
-Lowercase letters work well for subheadings and the opening lines of paragraphs; underlines should be lowered so they don't touch characters.
-Caps only: unsuitable for lengthy sentences
-Steer clear of excessive font scaling and the use of shadows or outlines.
-Avoid warping fonts.
-Legibility is influenced by font size, line length, and line spacing.
-Caps only: unsuitable for lengthy sentences
-Steer clear of excessive font scaling and the use of shadows or outlines.
-Avoid warping fonts.
-Legibility is influenced by font size, line length, and line spacing.
Alignment
- Flush left ragged right: ready can easily locate the new line
- Flush right, ragged left: for a small amount of text
- Centred: formal, used minimally, not suitable for a big amount of texts
-Justified left, centre, right: readable if spacing consistent
Special formatting
- Usage of hyphens, dashes, drop caps, and sidebars.
The Grid
-The concept of grids in design and their significance in creating an organized and clear layout.
Raster Systeme
- Grids as an ordering system
- Grids divides 2D plane into smaller fieds, 3D space into compartments
- Sense of intelligibility and clarity, orderliness
Elements in Publications
- Type, Color, Visual
Variation
-Importance of creating variation while keeping certain elements consistent within a modular grid system
-Have variation but maintain consistency, it can be done through textual, colour and visuals
-Not every pages has to be different, reuse the formulas of the design
Exercise 1: Text Formatting
Fig.1.0
Text Formatting (pdf)
Exercise 2: Mock-up Making
Final book size: 240*180.5mm
Fig.2.2
Open Book Mockup (jpg)
Fig.2.3
Book Binding (jpg)
Exercise 3: Signature Folding System (8+8=16)
Fig.3.1
Signature Folding System (jpg)
Exercise 4: Classic Grid Structure
Exercise 5: Determining grid
Fig.5.1
Determining grid (pdf)
Exercise 06: Form & Movement Exercises
Fig.6.1
Determining grid (pdf)
REFLECTION
I gained a lot of knowledge about book printing and binding through paper exercises. I can't experience this process in other classes, which makes it really fascinating. At the same time, this class reminded me of the prior knowledge and of Mr. Vinod's class.
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